Curbside pickup was greatly accelerated by the pandemic, and the word on the street is that it is here to stay. A good number of retailers, including supermarkets, began an online pickup program at the onset of the pandemic or shortly thereafter. However, there are still many stores working through the logistics and the myriad of details involved in designing a curbside program.

In an effort to adopt quickly to changes in customer shopping behavior brought on by Covid-19 requirements, many retailers went with the “any port in a storm” strategy. This included grabbing a 5-gallon utility bucket or a few tires, some sand or gravel, a 2 x 4″ piece of lumber to use as a signpost, white cardboard for making a sign, and a permanent marker – to quickly designate parking spaces as “curbside pickup only.” A step up from this included printing a curbside sign using a computer and desktop printer, and stapling directly to the wooden post.

This strategy was working as a temporary fix, however, issues such as long-term durability and maintaining a store image quickly became evident. Now that curbside pickup has become more of a standard expectation by customers, and online pickup programs have become a proven revenue driver for many retail stores, it makes good business sense to adopt a better signage solution.

In an effort to adopt quickly to curbside pickup, many retailers grabbed whatever resources were available for creating parking lot signage, often at the expense of long-term durability and brand image..
In an effort to adopt quickly to curbside pickup, many retailers grabbed whatever resources were readily available for creating parking lot signage, often at the expense of long-term durability and brand image.

FlexPost has had the privilege of working alongside several retailers, from individually-owned independents to national chains, helping to manage traffic and keep people safe as they prepare for curbside pickup, ADA parking, and other types of reserved parking spaces.

FlexPost manufactures parking lot flexible signposts and bollard systems that save retailers, restaurants, hospitals, universities, airports, and other types of facilities thousands of dollars annually in parking lot repair and maintenance costs – while at the same time improving customers’ parking lot experiences.

Curbside pickup is here to stay. Step up your store's brand image and improve your customers' parking lot experience with branded, flexible sign posts and bollards from FlexPost.

Visit our Grocery Retail industry page.

Visualize your parking lot project with our FlexPost Product Configurator.

Curbside Pickup Signage: Before and After. FlexPost product configurator.

Contact us today to learn more.

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